MarTech, AI, engineering, and enterprise systems — notes from the beynart team. https://beyn.art/en/blog/ 2026-11-20T00:00:00.000Z https://beyn.art/en/blog/b2b-saas-onboarding-optimization-8-week-case/ 2026-11-20T00:00:00.000Z 2026-11-20T00:00:00.000Z ali-riza-tuncer

Eight weeks of B2B SaaS onboarding experiments: activation 18% to 31%, time-to-first-value 6.4 days to 1.8, trial-to-paid +47%. The design and measurement behind four experiments.

https://beyn.art/en/blog/headless-cms-comparison-2026-sanity-contentful-strapi-storyblok/ 2026-11-06T00:00:00.000Z 2026-11-06T00:00:00.000Z ali-riza-tuncer

Four serious answers for headless CMS in 2026. The real character differences across Sanity, Contentful, Strapi, and Storyblok — pricing tiers and which team profile fits which platform.

https://beyn.art/en/blog/brand-consistency-12-digital-touchpoints-editorial-guide/ 2026-10-23T00:00:00.000Z 2026-10-23T00:00:00.000Z ali-riza-tuncer

Three versions of the same brand on Monday morning across LinkedIn, the site, and email? Hold 12 digital touchpoints together with a CI-wired, living editorial guide.

https://beyn.art/en/blog/ai-workflow-library-customer-ops-12-automations/ 2026-10-09T00:00:00.000Z 2026-10-09T00:00:00.000Z ali-riza-tuncer

12 AI workflows that give customer-ops teams their weeks back: trigger, stack, output, and time-to-deploy. n8n + LLM + CRM blueprints — the starting kit for every engagement.

https://beyn.art/en/blog/postgres-100m-row-performance-7-principles/ 2026-09-25T00:00:00.000Z 2026-09-25T00:00:00.000Z ali-riza-tuncer

Past 100M rows, 'add an index' stops working. Seven field-tested Postgres principles from three of our products: indexing, partitioning, vacuum, pooling, MVs, statistics, monitoring.

https://beyn.art/en/blog/b2b-brand-refresh-playbook-30-60-90/ 2026-09-11T00:00:00.000Z 2026-09-11T00:00:00.000Z ali-riza-tuncer

Align your brand to a matured product portfolio in 90 days without launching a full rebrand: three-phase playbook, measurable outputs, and the five common mistakes B2B teams make.

https://beyn.art/en/blog/multi-tenant-saas-tenant-isolation-3-patterns/ 2026-08-28T00:00:00.000Z 2026-08-28T00:00:00.000Z ali-riza-tuncer

Three multi-tenant SaaS products, three different tenant isolation solutions: schema-per-tenant, row-level security, database-per-tenant. Trade-offs plus a decision matrix.

https://beyn.art/en/blog/b2b-saas-pricing-experiment-8-week-case/ 2026-08-14T00:00:00.000Z 2026-08-14T00:00:00.000Z ali-riza-tuncer

Can you move MRR without compromising your pricing posture? Eight weeks, four hypotheses, anonymous B2B SaaS case — net impact MRR +23%, ARR +41%.

https://beyn.art/en/blog/choosing-custom-software-partner-5-red-flags/ 2026-07-31T00:00:00.000Z 2026-07-31T00:00:00.000Z ali-riza-tuncer

About to sign one of your year's three most expensive contracts? Five red flags you can spot in the first three calls with a custom software partner, plus five green flags to balance the picture.

https://beyn.art/en/blog/ai-agent-sales-sequence-12-month-lessons/ 2026-07-17T00:00:00.000Z 2026-07-17T00:00:00.000Z ali-riza-tuncer

Four clients, 12 months running AI sales agents: 2,300+ sequences, 67 closed-won, 87K USD peak monthly cost. What worked, what didn't, and where the human-AI line settled.

https://beyn.art/en/blog/headless-commerce-vs-all-in-one-2026/ 2026-07-03T00:00:00.000Z 2026-07-03T00:00:00.000Z ali-riza-tuncer

Headless, all-in-one, or hybrid? A 7-factor decision matrix for e-commerce architecture in a market that finally matured in 2026 — DTC and B2B cases, team scale, real cost.

https://beyn.art/en/blog/kvkk-compliant-cdp-architecture/ 2026-06-19T00:00:00.000Z 2026-06-19T00:00:00.000Z ali-riza-tuncer

Selling from Istanbul to Frankfurt and KVKK plus GDPR sit on the same backlog? Eight layered architectural decisions, distilled from four CDP builds over 14 months.

https://beyn.art/en/blog/discovery-call-what-to-bring/ 2026-06-12T00:00:00.000Z 2026-06-12T00:00:00.000Z ali-riza-tuncer

Seven items that turn a 30-minute discovery call into 60 minutes of value. Useful for us; required for you if you want decisions, not introductions.

https://beyn.art/en/blog/case-study-arti2000-deep-dive/ 2026-06-05T00:00:00.000Z 2026-06-05T00:00:00.000Z ali-riza-tuncer

The decisions behind rebuilding an industrial B2B brand's digital ecosystem from scratch: 6 months, 4 phases, 3 critical calls, 2 big lessons — the playbook behind the case.

https://beyn.art/en/blog/post-launch-cwv-monitoring/ 2026-05-29T00:00:00.000Z 2026-05-29T00:00:00.000Z ali-riza-tuncer

Lighthouse said 95+ at launch but Search Console turned red three weeks later? A 30-day, 4-phase CWV monitoring plan: Plausible web-vitals + Lighthouse CI + RUM.

https://beyn.art/en/blog/ai-product-development-discipline/ 2026-05-22T00:00:00.000Z 2026-05-22T00:00:00.000Z ali-riza-tuncer

If your AI demos shine but production keeps slipping, you're missing discipline — not vision. Five habits that separated shipping teams from drifting ones across 18 months and five projects.

https://beyn.art/en/blog/martech-stack-architect-decision/ 2026-05-15T00:00:00.000Z 2026-05-15T00:00:00.000Z ali-riza-tuncer

The three calls you'll make in the first six months of MarTech stack design carry forward 3-5 years: data layer, automation hub, and real-time personalization — with a decision matrix.

https://beyn.art/en/blog/welcome-to-beynart-blog/ 2026-05-08T00:00:00.000Z 2026-05-08T00:00:00.000Z ali-riza-tuncer

Why we are starting a blog, who we write for, what you will find here, and the five things that set beynart apart from other agencies.